The way I see it, good product design is best described as a series of good decisions. In order to get from a strong first idea to a strong final product, the functionality, usability, look&feel, packaging, positioning, engineering, supply chain management and marketing message should be spot on. In every step of the way there is room for creativity to add value to the product. As a product designer I am always looking for that spark of inspiration to make the difference. Henry Ford once said that if you always do what you've always done, you'll always get what you've always got. I love products that have a different approach than the status quo and are better because of it. Products that show the passion of the team behind it. Products that make sense, both today and tomorrow. Because although I am very much aware of the commercial aspect of product design, I like to believe designers can serve a social purpose as well. Anyway, enough with the talking. Let the images speak. See below for a selection of my previous work. Click on the images to view the enlarged image and scroll on for more information about the process behind it (in some cases).
First umbrella in the market to be opened by twisting the handle (image courtesy of Yvonne Zaalberg)
Three product in different categories are recognized for their original idea and solid design
Including brushed steel with grey/white tones and an all black edition
This brand extension brings Flow to the living room, including two glass carafes and a wine decanter
Developed for easy and safe attachment for Marksman keychain products
High grade aluminum container with SrAl vial that glows in the dark up to 8 hours (image courtesy of Yvonne Zaalberg)
Ongoing study to design products for 3D printed manufacturing
